National Geographic

Channel Owner(s)
FOX Networks Group
Website
Natgeotv.com
Feeds and languages

Available in 171 countries in 45 local languages.

List 10 key international advertisers

South Africa Tourism, Hyundai, Tudor, Honda, C&A, GT Bank, Jaeger, LeCoultre, Jeep, Rolex, Bulgaria Tourism

Channel profile

National Geographic Channel is FOX Network Group’s global flagship factual entertainment channel, currently available in 45 local languages in over 440 million homes across 171 countries. National Geographic Channel inspires viewers through its smart, innovative programming that questions what we know, how we view the world and what drives us forward. NGC is a powerful global brand that combines a ground-breaking legacy with contemporary relevance and innovation. It has a reputation for high-quality programming that consistently resonates with audiences across the world. The channel itself is a contemporary extension of the historic National Geographic Society, showcasing inspiring and extraordinary documentaries on history, science, technology, disasters, mysteries, exploration, conservation and, of course, education. In 125 years, it’s undertaken over 10,000 expeditions, all driven by a single mission: to inspire people to care about the planet. We aim to connect our audience with the spirit of exploration and curiosity inherent in the National Geographic brand. Our programming aims to enrich lives and inspire meaningful connections, passions, and discovery.

Nat Geo Wild is the best, most intimate encounters with wildlife ever seen on television. Backed by its unparalleled reputation for quality and blue-chip programming, Nat Geo Wild is dedicated to providing a unique insight into the natural world, the environment and the amazing creatures that inhabit it. From the most remote environments, to the forbidding depths of our oceans, to the protected parks on our doorsteps, Nat Geo Wild uses spectacular cinematography and compelling storytelling to take viewers on unforgettable journeys into the wild world. It is available as a linear SD and HD channel and through authenticated Nat Geo Play apps.

Brand extensions

National Geographic Channel HD, Nat Geo WILD, Nat Geo People, Nat Geo Play app, Nat Geo Fan app, National Geographic Magazine, Nationalgeographic.com.

Services

In-house creative team, delivering multi-platform partnerships and specialising in short-form and long-form production. Key sponsorship opportunities vary from ‘Entertain Your Brain’ programming to awe-inspiring space content or our special week-long dinosaur stunt this summer featuring the amazing series Dino Autopsy. Product placement, on-the ground events and licensing opportunities also available.

Web traffic
Spain578810
Italy100725
Netherlands74417
United Kingdom282199
Portugal98248
Turkey135563
Poland51848
Bulgaria30851
Russia63291
France83618
Hungary66067
Romania61972
Finland42,121
Serbia21448
Germany43362
Greece26752
Africa20297
Czech Republic21610
Norway7883
Ukraine14001
Croatia12177
Denmark10451
Sweden8171
Slovenia7428
Estonia10,453
Asia75,958
Hong Kong35,953
ME & AE66,412
India80,511
Japan50,847
*USA10.8 M
*NGC is part of NationalGeographic.com in the US
Measurement and research

Peoplemeter data: available for all key European, Asian and LATAM markets.
Syndicated: TGI, IHS, Ampere, WARC, EMS, Affluent Europe/Asia, Multiscreen Business Bureau, Fan DNA, Global Web Index
Bespoke: Pre/post quantitative & qualitative surveys, global brand tracker, sales preference research, internal online panel.