France 24

Channel Owner(s)
France Médias Monde
Feeds and languages

3 worldwide feeds in French, English and Arabic
1 specific French feed for Africa

List 10 key international advertisers

Microsoft, Turkish Airlines, Ministry of culture and tourism of Azerbaijan, Total, Brussels Airlines, Shell, Avis, Tunisair, BNP Paribas, Accor

Channel profile

France 24 consists of three separate TV channels which broadcast in French, English and Arabic 24 hours a day, 7 days a week. They share the same mission of providing a global public service and a common editorial stance. The website is also available in three languages. The journalists from the three channels work together, pooling their expertise. France 24’s Paris newsroom is composed of over 400 journalists, representing 35 nationalities, and relies on a network of several hundred correspondents in nearly every country in the world. The channel’s journalists travel to the far flung corners of the world to report on major events.

Round the clock news and analysis 24/7: World news made in France
France 24 is boosting its responsiveness by increasing the frequency of the news bulletin in the key news segments with an even greater focus on live broadcasts and reports from our correspondents around the world

Its magazines offered on France 24’s three channels have a common denominator: they strive to place the human dimension at the heart of its broadcasts. France 24 programmes defend the freedom, independence and pluralism of information and endeavor to promote gender equality, diversity, the confrontation of opinions, the spirit of debate. This is what France 24 viewers recognize as the “French perspective” on global current affairs, this is what they expect and what an increasing number believe in.

Brand extensions

The Observers (http://observers.france24.com/)

Services

In house creative
solutions
Ad funded content
Native advertising content
Sponsorship of TV programmes and web/app content

Distribution data
Total European distribution: 177,1m HHs
Total Middle East & Africa distribution: 93,2m HHs
Total North America distribution: 59,9m HHs
Total Asia Pacific distribution: 70,9m HHs
Total Latin America distribution: 2,9m HHs

European Breakdown:
CountryFull-time distributionGross distribution
Western Europe114,7m126,5m
42,1m50,6m
Web traffic
Country/regionPercentage
Europe41%
Africa30%
North America15%
Asia/Australia14%
average 7,6* million unique browsers per month
Measurement and research

Syndicated :
IPSOS Affluent Europe
TNS Sofres Africascope
TNS Sofres Maghreboscope
IPSOS national surveys in Middle-East
ComScore MediaMetrix

Proprietary:
IPSOS France 24 – Opinion leaders in Middle-East
France 24 proprietary online panel
ComScore Digital Analytix

Peoplemeter:
Mediamat Thematik France