M&M Global is partnering with inTV, the International Television Research Group, for a live Twitter Q&A to help our readers get to the bottom of measuring branded and native content.
The rise of Africa presents a uniquely French-speaking marketing opportunity, writes Franck Buge, board member of the inTV Group and research director at TV5Monde.
How advertisers and agency planners can successfully navigate their way through the international communications planning process, by Sonia Marguin, head of research at Euronews and a board member of inTV.
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